Newspaper Archive of
Superior Express
Superior, Nebraska
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May 14, 1992     Superior Express
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May 14, 1992
 

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/* Opinions age-'it's the mastery of fear' "Said Mark Twain, fear--it's someone said F-alse E- R-cal. Con- ommu- people are mov- !are closing, and evidence. that the the trend means of the com- begins a of "self-talk" time the ru- "Declin is ative fear- real. can make let's look at If a busi- every time it .Why Because it's to accept of economic for required overcome the ob- if the p does , it that kills the by letting attitudes of it will de- community. An four ious disease in the cross- two armies. The y. The the gate of because of feared ask- army for food "the en- 'sat, starving and was fac- 't get into pure happen enemy army. to either to die for the enemy, the is well might live. he con- the enemy men and enemy became E- and army diseased men contagious, alight, but continuous heroes: the besieged city quickly be- came "infected" with the cour- age and confidence that had chased the "enemy" army out of the ctuntry! Like most entrepreneurs, I faced a similar time in my own business. Most business people reach that "awful day" when you think there is no hope and you passionately decide to give up, shut the door and close the busi- ness. Usually an "army of prob- lems" has been pushing you to- ward a deadly cliff for some time. A negative mindset devel- ops, a "nothing can be done" syndrome takes over, and fear sets in. Once, when I reached that point, I told my Dad I had de- cided to quit. Rather than sym- pathizing, hc told mc it would be my decision, not the problems, that would really force me over the cliff. Suddenly, I realized that my fear of the "problem army" had become greater than my fear of the "going out of business cliff." Remembering that selling is a transfer of enthusiasm, I real- ized I had none to transfer. That night I worked on my heart and "recharged my batteries." The next morning I was "contagious" with new courage and confi- dence. Soon a core group of salespeople believed, too, and within minutes they were put- ting tons more energy into sell- ing. Like a miracle, sales shot up, revenue increased, and the bills got paid. We had faced the "enemy army," and it had fled in panic, we won! Most communities I see are in the same attitudinal shape as businesses stuck in decline. The difference: a community never really is forced to face the cliff, an actual deadline when the whole thing shuts down. Rather, the town erodes, decays, and justslowly disappears. However, like businesses, communities can reverse negative trends; but only by attacking the "enemyI" It's a matter of leadership. Leading a community, like lead- ing a company and like selling, is the transfer of enthusiasm, a matter of cause and effect. In a declining community, like a dis- couraged company, the most likely attitude at any time is nega- tive, and negative attitudes are 10 time as likely to be spread as positive ones. The basic job of leadership is to "infect" the en- tire community with enthusi- asm! Remember though, in or- der to sustain a positive attitude, the community must see regular and continuous success. Someone in your town, per- haps you, has to decide: "Heyl Continuing in decline is a worse fate than facing up to the en- emyt" Like the fellow in the story above, or like me, your job is to be enthused enough to con- vince others. The "contagion" will spread, the community will follow. That's how leadership works. { From Our Sixty-Five Years Ago Highwinds blew down theold Early Files ] About 75 business men hon- from Superior High School. Fif- ored six young men on leave or teen will receive their diplomas smokestack of the Henningsen produce company but as luck would have it they had the new smokestack in readiness. The Montgomery clothing company is closing out its women's ready-to-wear and women's shoe department in what is advertised as "Montgomery's only sale in 25 years." Manager Clarence Howard states the sale has been very successful. Ray Maggart is grooming his dogs for the coming meet he will soon attend at Chicago. The S.A. Lapp farm in Blaine precinct was bidoff at $13,000 by Irvin McCutchan at sheriffs sale. Fifty Years Ago Sixty-five seniors will receive diplomas this year. Emil Klawitter and Dewey Whartman have filed for county sheriff [ about to leave for the service. They are Bill Aldrich, Robert Bacon, Herman Sears, Dr. T. A. Egan, Corporal Robert Gregory and Robert Denny. Pauline Sloane, teacher of district 36, Bostwick, and her 17 students visited in Superior and at The Express office. Leonard Leece has finished his schooling on defense work in Wichita. Forty Years Ago The Budget shop bowling team were champions at the Herin & Norris alleys for the season. Members of the team were Blanche Wood, Barbara Norris, Elaine Brown, Adina Kuehne, Marjorie Vesely and Ruby Cook. John King, 69, was killed in a tractor accident at his farm near Edgar. He was the father of Mrs. E. E. Chard. Forty-three will graduate I It is easy for me to become disoriented in a building or other at Guide Rock. Cecil Seever will sell his fine harness mare, Superior Teel, and Fred Larsen will sell two year- lings at a sale in Lincoln Friday and Saturday. Thirty Years Ago Richard Willett, 19, was killed when his ear collided with the Rock Island Rocket at the edge of Norton. A new office building of the S uperior-Deshler Propane Com- pany at the east edge of Superior is ready for the grand opening. Glenn Worden, 74, died at his home May 13. Mifchell Moret and Robert Denny are membership drive (Continued to Page 211) I want to thank you for the article helping us promote Na- enclosed place where I can't see out. Something happens to my sense of direction, which is quite good otherwise. On my flight to Texas in March, I decided to test my ability to determine which direction the plane faced as it landed. In the air, all sense of orientation had gone, and any feeling for direction could not be trusted. I watched the shadows of trees and stakes along the runway and made a semi-educated guess about the direction. When I asked the flight attendant, I found my calculation was correct. It reminded me how it is sometimes as I walk with Jesus. I may not have a"feel" for a situation in which I become involved, but I can look to the predictable evidence in His word and make a valid choice. At other times, when I have a strong feeling, as I examine the Word, I may find my emotion has deceived me. It is much better to consult and trust the direction God has freely given than to live by feelings alone. Editor's Notebook tional Organ Donor Awareness Week. No one knows when they might be a potential recipient nor when they might fall into the category of being a potential donor. Your article prompted questions from people in the community and that is what it is all about--educating people. Thank you again for caring and for helping us promote this very worthwhile project. Sincerely, Sandra Bothwell CSW Brodstone Memorial NuckollsCounty Hospital 1 by Bill Blauvelt May has been one of the most exciting for this writer. A pupil April and May vied for best month pril was certainly a good month because about School would receive their . The last day of school never came too soon. From to get out of school and on with the Sometimes disappointingly cool but by May the And I always than time to accomplish them. May was also special because my birthday k the day arrived, my mother always invited my aunt and uncle who lived in Superior for a included an angel food cake with pink cream. With thebirthday camepresents. received one year and if memory serves dresser was also a birthday present. longer look forward to birthdays with such to be an exciting month. Years ago this month, The Express was con. to offset method of printing. May was a made room for new equipment, new people and )ffice. May primary election fell far short of the meet as somehow only the Republican were published in that week's issue. But understanding and steady progress was It also an exciting time at The Express. The last of phototypesetting computers installed to offset were taken out of service April adding new equipment, new people and new refrigerator-sized computers have much smaller but more powerful desktop Though we had only one computer in 1970, computers were just arriving in newspaper plants and we liked to boast about our modem computer operation. The serial number of one machine taken out of service last month indicated it was among the first 100 built. Now we are using 13 computers and considering the purchase of another. The Express had seven employees prior to the conversion to r offset. Though offset was supposed to be easier and faster, with the conversion an eighth employee was added. Now there are 12 of us involved in the newspaper production each week. In recent days Pare Alberts and Kim McCutcheon have joined our staff. Though new to Superior, Pam was raised in Clay County. She comes to us with considerable printing experience including one and two-color presses operation and work in bindery, color strip- ping and screen printing departments. Pain's husband, Pat, is employed as manager of the Superior Country Club. A native of Superior, Kim McCutcheon, has prior publishing and mail processing experience. In addition to the new people, we are adding new services. We have delivered our l'n't five screen printing orders and have three more orders to process and several prospects. As a Superior High School student, Brad Baker dreamed of a career lettering Irucks. Now his dream is coming true. Friday aftemoon Brad delivered his first order of truck decals, this week we were excited to observe the decals in use on vehicles passing through Superior. Brad had a hand in the complete process from design through printing. We have also used the screen printing process for the production of bumper stickers and posters and more ideas are being developed. Tuesday our web printing department added a Kansas news- paper to our list of printing customers and another publisher is talking about having us print his newspaper next month. And while all of this is going on we are trying to prepare for the Lady Vestey Festival, participate in graduation activities, visit family in southwest Kansas and keep abreast of the other routine happenings of a busy May. The Superior EXPRESS PRIZE WINNING NEWSPAPER 1991 aa-ska Prem Amoclation  IIm IIIcuv. Ptd=ltamr . PubWaed WNkly By Super Pollshln 0 Company, Inc. 148 Emt Third Streot, Supeor, Nxmka 68978 ISSN 0740.-0069 Send to P.O.80x 408, Su, NE 78-1 Kanm Sub6ce e Io NATIONAL NEWSPAPER P.O. Box 258, Wtr,  ee070-02 ABSOCIATION Subdptlon rates: $12 pe yem' or throe y let $33 payable in Imv'ce  Nel:xka and KanlMw, olwwhell $18 i ]lsr o three yml h 30, Preserve the vision The inability of many of our Citizens to afford health insurance has precipitated considerable discussion about the need and feasibility of a national health insurance package. On the national level, we are told access to health care has reached a critical state. Discussion of the status of health care is not just a national issue, it is a local issue. Brodstone Memorial Nuckolls County Hospital is at a crossroads. The ap- proach to providing quality health care should be a major concern for the new administrator and the operat- ing board. It shoulc also be a concern for each citizen. Brodstone Hospital provides some of the best care available. Those wlio have been patients in some of the big hospitals have reportedly said the level of care here is higher than that given in the large city. But unless we are careful, we may lose that health care. A recent article on small hospitals published in the American Medical News warns hospitals like ours are faced with possible extinction. The American Hospital Associa- tion reports one in seven rural hospitals operating a decade ago is now closed. About 250 went out of business in the 1980s, two-thirds of them in the last four years of the decade. We cannot assume the closings happen only to the "other guys." Rural hospitals face five negative factors: (1) Dwin- dling population, (2) Shrinking agricultural and manu- facturing base, (3) A rising proportion of under and uninsured, and a higher concentration of elderly, unem- ployed and poor people than in cities and suburbs, (4) A worsening shortage of physicians and allied profession- als and (5) Decling in-patient utilization. Each of these factors have had an effect on our hospital. Our community has been at least one physi- cian short since Dr. Dennis Hatch resigned his practice to work at Kearney. Rural hospitals seem to be univer- sally short of nurses. A 1990 General Accounting Office study found hos- pitals with less than 50 beds (all small-town hospitals in this area fit in that category) were 12 times as likely to close as hospitals with 200 or more. What must rural hospital administrators and boards do if they are to survive? Harold Brown, chairman of the National Rural Health Association's hospital sec- tion thinks small and rural hospitals that do well look inward, determining what they do best and building on those strengths before trying to tackle external pres- sures. "Traditionally, rural people are conservative. They are less responsive to change. They want things to stay as they are," He said. "But if you don't move, you stay Area Church Directory Catholic Church Services St. Joseph's Church Superior, Neb. Father Frank Machovec Rectory Phone 402-879-3735 Mass Schedule Daily Masses ....... 7:30 am. Saturday ................. 6 p.m. Sunday ................... 8 a.m. Nelson-Sunday ...... 10 a.m. First Baptist Chtu'ch 558 N Commercial Superior, Neb. Rev. Cindl Lane Prather and Rev. Norman T. Prather Church 402-879-3534 Sunday Church at Study. 9:30 m. Worship ................. 11 a.m. Evangelical Lutheran Church in America Phone 402-279-3205 ST, PAUL LUTHERAN Hardy. Neb, Walter Laughlin, pastor Sunday Worsh/p ........... 9 a.m. Sunday School and Fellowship Hour ...... 10 a.m. Little Blue Christian Feliowship Centennial Lutheran Church t Synod) Ninth and N Dakota Streets Pastor Paul Albrecht Phone 402-879-3137 Sunday Worship Service ....... 9 a.m. Sunday School ........ 10 a.m. Bible Class .............. lO a.m. Worship with us via live broadcast each Sunday on KRFS Radio First Presbyterian Church Sixth and N Central Phone 402-879-3733 Rev. Jerry Dean, pastor Sunday Sunday School ..... 9:30 a.m. Worship .................. I I a.m. i i Reformed Presbyterian Church Filth and N Bloom Ralph E. Joseph. pastor Phone 402-879-3167 Office 402-879-3628 sunday Sunday School .......... 9:30 a.rrL Worship ................... 10:30 a.rrL ViItor Always Welcome ( H i Our Redeemer Lutheran Church Evangelical Lutheran Church in America 505 N Kansas Superior, Neb. Rev. Wendell Berggren, interim pastor Sunday Morning Worship ...... 9 a.m. Sunday School ........ I0 a.m. Old Pleasant View School at the Junction of Highways No. 14 and No. 4 Pastor and Mrs. David Sellers Worship Sendce, Sundayl0a.m. Early Prayer, Monday.6:30 a.rr Bible Study, Wednesday ........... .......................... 7:30 p.m. Children's Blble Study. Wednesday ........ 7:30 p.m. in the same place. And if you stay in the same place, it's going to be your demise." The AMN article explained how an Arkansas hospi- tal transformed a $1.2 million loss into a $1.1 million gain in only one year by focusing on internal staff problems, such as turf battles, poor communication and low morale. A Mississippi medical center became a regional referral center by establishing collaborative agreements with neighboring facilities and a 48-bed Washington state hospital bolstered its professional staff and tightened its relationship with the community's only physician group practice. While writing about rural health institutions, Roger Rosenblatt, in an article in a special issue of The Jour- nal of Rural Health, said, "Very few of these institu- tions have grappled with the challenge of adapting to the changing environment in which they were trying to operate. And almost none has developed an approach to long-range planning of any kind." He alleges hospi- tal boards "ranged from uninvolved to misinformed to incompetent, and community input was often rare ex- cept when an individual used the facility or was called upon to vote on a levy." What choices have hospitals in these difficult times? Some have chosen to downsize, diversify, convert, con- solidate, merge or form alliances with other institu- tions. Others have left acute care for other kinds of health services. Charles Bair, president of Upper Val- ley Medical Centers, Troy, Ohio, said creativity and risk-taking are key to transforming a losing venture. Jim Long, West River Regional Medical Center, Hettinger, N.D., believes every community has the right to determine its own health care needs. His role, he said, is to meet those needs in a fiscally prudent way. Others suggestions include the sharing of administra- tors (i.e. such as Guide Rock and Red Cloud are doing with one school superintendent for both), surgeons and specialized nursing and support staff. Each rural hospital's problems and opportunities are somewhat unique but we also believe each shares some similarity. Thanks to leaders with vision our hospital continues to offer excellent health care. But now we must not only maintain but enhance a vision for the future. As residents of the area served by the hospital we have an opportunity to share in the development and refinement of that vision during the hospital association's annual meeting. This year the meeting will be held May 28 at Superior High School. Reports will be presented and two members of the governing board elected. (See related story elsewhere in this.issue of The Express). Church of Christ 564 East Fourth Street Phone 402-879-4067 Ken Falrbrother, minister Wednesday Night Youth and Adult Bible Study ..... 7:30 Sunday Worship Serv/ce ......... 9:30 a,m. Sunday School .............. 11 a.m. Evening Service .......... 6:30 p.m. Lost time ts never found an. First Community Church Oak. Neb. Dale Busslnger, interlm pastor Phone 402-279-3495 Sunday Sunday School ........ 10:10 a.m. Morning Worship ............ 9 a.m. Tuesday ,Joy Club ....................... 7 p.m. Midweek Bible Studies Bible Centered Nondenominational Salem Lutheran Church fLC_ Phone 402-225-4207 Highway 14 North Superior, Neb. Rev. Wendell Berggren, interim pastor Sunday Sunday School ..... 9:30 a.m. Worship ............. 10:45 a.m. l Living Faith Fellowship Word of Faith Church 315 N Central Patsy Busey, pastor Phono 402-879.3814 Sunday Adult Worship ................ 10:.30 a,m. Children's Church .......... 10:.30 a.m. Adult Worship ..... , ................. 5 p.m. Children's Church ................. 5 p.m. Wednesday Youth Rap ............................. 7 p.m. Adult Bible Study .................. 7 p.m. Children's Bible Study ........... 7 p.m, ,HI, i Union Church of Hardy Hardy. Neb. Pastor Dale Bussinger Phone 402-279-3495 Wednesday Bible Study ......... 7:30 p.m. doy Club .................. 4 p.m. Sunday Sunday School .... 9:30 a.m. Worshlp ............ 10:30 m. i Church Of The Nazarene 740 East 7th Rev. Lelend Smith Office Phone 402-879-4391 Sunday Sunday School ......... 9:45 a,m. Morning Servlce ..... 10:45 a.rm Evening Servlce ............ 6 p.rrL Wednesday Adult Bible Study and Kids Under Construction ......... 7 p.m. Transportation and Nursery II New Hope Wesleyan Fellowship 346 Npakota Street Sulerlor, Neb. Rev. Larry Pttchford, pastor Phone 402-879-4623 Sunday Sunday School ......... 9:45 a.m. Morning Worship .... 10:45 a.m. Evening Worship ........... 6 p.m. Webber United Methodist Church Webber, Kan. Rev. Btllle Manning Office 913-361-2664 Sunday Worship ................... 9:30 a.m. Sunday School ....... 10:30 a.m. UMW First and Third Wednesday Of Each Month Men's Breakfast Second Saturday of the Month Olive Hill Church Pastor Lester Snyder Phone 402-879-4480 Sunday Sunday School .... 9:30 a.m. Womhip ............ 10:30 a.m. Located five rolles south and two tulles west of Superior Proclaiming ChrLt Since 1876 United Methodist Church 448 N Kansas Street Superior, Neb. Rev. Jerry Heydenberk Sunday Service Church School ..... 9:30 a.m, Worship ............. 10:45 a,m